Aristocrat Interactive Powers Betiton's Ontario iGaming Market Entry with White-Label Platform

Aristocrat Interactive Powers Betiton's Ontario iGaming Market Entry with White-Label Platform

By Michael Thompson

January 3, 2025 at 12:15 AM

Aristocrat Interactive has expanded its presence in Ontario's licensed iGaming market through the launch of Betiton, marking the fourth market entry for Betiton using Aristocrat's platform. The launch utilizes Aristocrat's iGaming White-Label solution, which already powers MagicRed Casino in the region.

Screenshot of Betiton Casino homepage

Screenshot of Betiton Casino homepage

Ontario's iGaming market currently features 50 licensed operators and 82 gaming websites, with 72 dedicated to casino gaming. Recent market performance reports show casino gaming dominates the landscape, accounting for 86% ($16 billion) of total wagers and 75% ($553 million) of gaming revenue in Q2 2024-25.

Aristocrat Interactive, formed in 2024 through the merger of Anaxi and NeoGames businesses, provides comprehensive support to operators, including:

  • Platform support
  • Risk management
  • Customer support and retention
  • Responsible gaming initiatives

The White-Label solution offers exclusive content from Roxor Gaming, one of Aristocrat Interactive's in-house studios, with additional content from Wizard Games and Aristocrat Interactive planned for future release.

Jonathan Chilton, Managing Director of Aristocrat Interactive iGaming White-Label, emphasized their commitment to supporting clients in regulated markets, stating they aim to help Betiton deliver an exceptional gaming experience to Ontario players.

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