Hard Rock Hotel & Casino Bristol achieved record-breaking revenue in its first two weeks of permanent operations, generating over $18 million in November 2024 despite only operating for 17 days of the month.

The $515 million resort, which opened on November 14, welcomed more than 100,000 visitors during its initial operating period. The grand opening weekend alone drew 58,000 guests, featuring a performance by Blake Shelton.

Gaming revenue breakdown:

• Slot machines: $15.5 million
• Table games: $2.6 million
• Total gaming revenue: $18,072,828.02

The property features:

• 303 hotel rooms
• 1,408 slot machines
• 62 live dealer table games

Local economic impact:

• Created over 1,000 jobs with above-average wages
• Generated $1 million in local tax revenue (6% of monthly GGR)
• Contributes to Bristol's economic renaissance

Comparison with other Virginia casinos in November:

• Rivers Casino Portsmouth: $25.7 million
• Caesars Virginia (temporary facility): $19.7 million

The success of Hard Rock Bristol demonstrates the positive economic impact of Virginia's 2020 casino legislation, which aimed to revitalize specific cities through casino resort development. The property replaced its temporary gaming space, which operated from April 2022 until November 11, 2024, and has already surpassed its previous monthly revenue record of $16.3 million set in March 2024.

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